Ch.5 · NFO Process and Rules · medium

What are the SEBI guidelines on past performance disclosure in mutual fund advertisements?

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EXPLANATION

SEBI guidelines permit past performance disclosure in advertisements but with strict conditions: returns must be shown for standard periods (1/3/5 years and since inception), must be accompanied by a disclaimer ('past performance is not indicative of future returns'), must show both scheme and benchmark returns, and cannot cherry-pick favorable periods.

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